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Space Jam NFTs

Warner Bros.

Creative Director

Agency: Movement Strategy

Sr. AD: Roland Parker

Jr. AD: Jephthe Ferdilus

We worked with WB and Nifty’s to become the first major film to release collectable NFTs; designing + animating five tiers of rarity.

We worked with WB and Nifty’s to become the first major film to release collectable NFTs; designing + animating five tiers of rarity.

All 91,000 NFTs were gone in less than a day, crashing the platform for a brief moment.

Space Jam NFTs Launch - And crash

Space Jam NFTs Launch - And crash

AdAge

Almost 100K Official ‘Space Jam: A New Legacy’ NFTs Arriving in Tandem With Film

Almost 100K Official ‘Space Jam: A New Legacy’ NFTs Arriving in Tandem With Film

Complex

Space Jam: A New Legacy launch includes a 91,000 item NFT tie-in

Space Jam: A New Legacy launch includes a 91,000 item NFT tie-in

The Verge

How Warner Bros. is using ‘Space Jam’ to get into the NFT business

How Warner Bros. is using ‘Space Jam’ to get into the NFT business

Fast Company

Warner Bros. Is Tossing 91,000 NFTs Featuring Characters, LeBron James Up for Grabs (EXCLUSIVE)

Warner Bros. Is Tossing 91,000 NFTs Featuring Characters, LeBron James Up for Grabs (EXCLUSIVE)

Variety